Rashid A, Rokade V. Multi - Criterion Decision Making Approach to Assess Retail Service Quality : A Market Perspective from Iraq. pijom [Internet]. 2021 Mar. 31 [cited 2025 Oct. 22];14(3):49-63. Available from: https://www.indianjournalofeconomicsandresearch.com/index.php/pijom/article/view/158156